Asics Lite-Bright

VitroRobertson and their client ASICS has created this hugs lite-bright and has officially been awarded the Guinness World Record for the Largest Lite-Brite ever constructed. Here are the stats from HighSnobiety

The piece was constructed using 347,004 Lite-Brite colored pegs, creating a replica of the ASICS GEL-Lyte III™ trainer: albeit a 9 feet tall by 14 feet wide version that eclipsed the previous Lite-Brite world record of 5’ X 10’

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